1. 创意，是由建议与策略相结合而产生的有价值的创造性意念，是一种干什么怎么干的全新的战术性思路。例如，借用某学院的科技力量某公司的资金某工厂的加工能力，一起通过股份制的形式，来合作开发一种机电一体化的电脑控制的功能最先进的电冰箱，这就是一个由开发升级换代的新型电冰箱的建议，与机电一体化的技术 方法 借用外力优势互补的方法用股份制实行规范化合作的方法等策略构成的有价值创意。( 秦骏伦

1. Creativity is a valuable creative concept that arises from the combination of suggestions and strategies, representing a completely new tactical way of thinking about what and how to do things. For example, by borrowing the technological strength of a certain college, the capital of a certain company, and the processing capacity of a certain factory, they collaborate to develop a highly advanced refrigerator with computerized control, which integrates mechanical and electrical systems. This is a valuable creative idea composed of a suggestion for developing a new refrigerator with an upgraded generation, as well as strategies such as integrating mechanical and electrical technologies, leveraging external strengths, and implementing standardized cooperation through the shareholding system. (Qin Junlun)

2. 商海竞游浮浮沉沉，沉下去的除了沙子，可能还有金子，唯有创意能让沉入海底的金子浮出水面。(武汉唯创

2. Navigating the turbulent sea of commerce, what sinks beneath the waves is not only sand, but possibly gold as well. It is only through creativity that the gold submerged at the bottom of the sea can resurface. (Wuhan Weichuang)

3. 伊利更愿意享受创建游戏规则的快乐，而不是钻游戏规则的空子。潘刚

3. Yi Li prefers to enjoy the joy of creating game rules rather than exploit the loopholes in them. Pan Gang.

4. 你必须亲自动手做，去试验，才能提高创意的品质，才能在动手中获得灵感，做出有实用性的活的东西来。(中松博士

4. You must get your hands dirty, experiment, to improve the quality of creativity, and to gain inspiration through action, creating practical and tangible things. (Dr. Nakamatsu)

5. 在当今的市场上，我敢说没有一个企业是一帆风顺而没有遇到困难的。因此，从经营管理者到每一个从业人员，都必须具备一种时时准备迎接困难的困难观，要有一种被人逼上悬崖的感受。井植薰

5. In today's market, I dare say that no enterprise has ever had a smooth sailing without encountering difficulties. Therefore, from the managers to every employee, one must possess a mindset that is always prepared to face difficulties, with a sense of being pushed to the edge of a cliff. - Kozo Tsujita

6. 父亲是小学代课教师，闲暇之余喜欢鼓捣一些小发明。1993年，他从电视上看到新闻：一居民家中马桶因设计缺陷，一下子漏了8吨水。这可是全村人一个月的用水量，如果能想法子把漏掉的水截留住，那将是一个多么可喜的技术创新啊。于是，他刻苦钻研做节水马桶，经过多年努力，2005年，父亲研制出的“多空位通配节水便器技术”终于成功，并且获得了国家发明专利和国际专利。父亲开始注资建厂，生产节水马桶，可是销售并不理想。建厂的钱都是东挪西凑借来的，马桶卖不出去，钱还不了，工厂关门。为了养活一家老小，他辞去代课教师职务外出打工还债。

6. My father was a substitute teacher in an elementary school and in his spare time, he liked to tinker with some small inventions. In 1993, he saw a news report on television: a resident's toilet at home leaked 8 tons of water due to a design flaw. That was the water usage for the entire village for a month. If there was a way to capture the leaked water, it would be such a wonderful technological innovation. So, he diligently worked on creating a water-saving toilet. After years of effort, in 2005, my father finally developed the "Multi-position Generalized Water-saving Toilet Technology" and it was successfully patented both nationally and internationally. He began to invest in building a factory to produce water-saving toilets, but the sales were not ideal. The money for building the factory was borrowed from all over the place. With the toilets not selling, he couldn't repay the money, and the factory had to close down. To support the whole family, he resigned from his substitute teacher position and went out to work in order to pay off the debt.

7. 人类正在进入智价时代，最有价值的东西的是看不见的。创意正是一种看不见的价值，既指新，又指变。

7. Humanity is entering the era of intelligence value, where the most valuable things are invisible. Creativity is a type of invisible value, referring to both novelty and change.

8. (现在世界已处于全球性的经济科技大战之中，大战的制高点就是创意看谁在高技术高创新领域有制创权，开创权是带头羊。谁拥有更多的知识产权，谁在国际上说话就有份量。因此现在全球大战其实就是一场创意争霸战!(陈放

8. (Now the world is in the midst of a global economic and technological war, and the high ground of this great war is the creativity - who has the right to dominate and innovate in the field of high technology and high innovation. The right to innovate is the leading sheep. Whosoever possesses more intellectual property rights, has more weight in international discourse. Therefore, the current global war is essentially a battle for creative dominance! (Chen Fang)

9. 作企业要讲竞合环境。现在全世界的环境也是一个竞合的环境。得意不可忘形，失意不可丢失信念杨宁

9. In running a business, one must consider the competitive and cooperative environment. Now, the global environment is also one of competition and cooperation. One should not become overconfident when successful and should not lose faith when disappointed. -- Yang Ning

10. 人生活在世界上好比一只船在大海中航行，最重要的是要辨清前进的方向。——潘菽

10. Life on Earth is like a boat sailing on the ocean; the most important thing is to distinguish the direction of advancement. -- Pan Shu

11. 我一直认为，不管我领多少薪水，我的表现必须与薪水价值相当。彼得斯

11. I have always believed that no matter how much salary I receive, my performance must be commensurate with the value of the salary. - Peters

12. 创意是广告的灵魂这是人所共知的，其实何只是广告呢人类发展的方方面面都离不开创意， 也就是离不开新的思维好的idea。您想：没有我们人类祖先的伟大创意， 哪有火的发现，说不定我们还生活在茹毛饮血的类人猿年代呢近一点说，没有我们古人的勤思妙想和勇于实践，哪有我们曾引以为自豪的四大发明呢!就是在我们身边，如果没有那些精妙的创意，哪来那么多著名的品牌和成功的企业，因此说，好的创意对社会的发展极其重要!!

12. Creativity is the soul of advertising, a fact well-known to all. In fact, it's not just advertising; every aspect of human development is inseparable from creativity, that is, from new ways of thinking and good ideas. Just think: without the great creativity of our human ancestors, how could we have discovered fire, and perhaps we would still be living in the era of proto-humans, surviving on raw meat and blood. Looking closer to our history, without the diligent and ingenious thinking, as well as the courage to practice, of our ancient ancestors, how could we have the four great inventions that we are so proud of! Even around us, without those exquisite ideas, how could we have so many famous brands and successful enterprises? Therefore, good creativity is extremely important for the development of society!!

13. 任何时候做任何事，订最好的计划，尽最大的努力，作最坏的准备。李想

13. At any time and for any task, make the best plan, make the greatest effort, and prepare for the worst. — Li Xiang

14. 对决定疑念的恰好执创做收现古迹。历史是何等写便的，开做幅员是何等重划的，天下是何等窜改的。孙宏斌

14. Achievements were made in the precise creation of the doctrine of decision doubt. How history is written, how the areas of cooperation are redefined, and how the world changes. Sun Hongbin.

15. 要使周围的一切都大放光彩，自己也应该像蜡烛那样燃烧。高尔基

15. In order to make everything around shine, one should burn like a candle oneself. - Gorky

16. 创意是什么创意是生存之父!创意就是历史之母!创意是文明的发端!创意就是 文化 的源泉!创意就是科学的动力!创意就是命运的契机!创意就是成功的法宝!创意就是艺术的真谛!创意就是生机之闪电(陈放

16. What is creativity? Creativity is the father of survival! Creativity is the mother of history! Creativity is the beginning of civilization! Creativity is the source of culture! Creativity is the driving force of science! Creativity is the turning point of destiny! Creativity is the key to success! Creativity is the essence of art! Creativity is the lightning bolt of vitality (Chen Fang).

17. 这个世界并不在乎你的自尊，只在乎你做出来的成绩，然后再去强调你的感受。比尔·盖茨

17. This world does not care about your self-esteem; it only cares about the achievements you make, and then emphasizes your feelings. - Bill Gates

18. 在具有创意眼光和创新意识的企业家眼里，没有不好的资源，只有不好的配置;没有疲软的市场，只有疲软的商品。

18. In the eyes of entrepreneurs with creative vision and innovative awareness, there are no bad resources, only poor allocation; no weak market, only weak products.

19. 尽管每次网到鱼的不过是一个网眼，但要想捕到鱼，就必须要编织一张网。佚名

19. Although it is only one mesh at a time that catches the fish, in order to catch fish, one must weave a net. Anon.

20. 献身的人是伟大的！即使他处境艰困，但也能平静处之，并且，他的不幸也幸福的。雨果

20. The man who dedicates himself is great! Even when he is in difficult circumstances, he can remain calm and composed. Moreover, his misfortune is also happy. Victor Hugo

21. 我认为做企业要有这些素质，特别在中国市场上，那就是：诗人的想像力、科学家的敏锐、哲学家的头脑、战略家的本领。宗庆后

21. I believe that running a business requires these qualities, especially in the Chinese market, which are: a poet's imagination, a scientist's keenness, a philosopher's mind, and a strategist's skills. — Zong Qinghou

22. 同事以“票房没有保障”来质疑张含韵出演主角，应该说不无道理。对此，乐于提携后辈的刘德华先是明知故问，继而借韩愈《马说》中名句进行暗示。待被逗乐的对方已有所悟后，再讲道理、摆事实，一本正经地解说自己为何要起用张含韵。由于这番亦庄亦谐的辩驳既理据充分，又坦荡真诚，能让对方口服心服自属情理之中。

22. Colleagues questioned Zhang Han Yun's role as the lead actress by saying "the box office is not guaranteed," and it can be said that this is not without reason. Regarding this,刘德华, who is always willing to mentor younger talents, first asked a question he already knew the answer to, and then used a famous line from Han Yu's "On the Horse" to imply something. After the amused party had gained some insight, he then explained the reasons for choosing Zhang Han Yun in a serious and straightforward manner. Given that this argument was both well-reasoned and honest, it is only natural that it could convince the other party to accept it both in word and in spirit.

23. 我觉得真的是不缺钱，想法也满天都是。中国缺的是有一个想法，并且能够持之以恒把这个想法不断坚持做下去的人。马云

23. I really feel that there's no lack of money, and ideas are everywhere. What China lacks is people who have an idea and can consistently persist in pursuing and implementing that idea. — Ma Yun

24. 这天，梅兰芳来到老者住处，一见面便鞠躬说：“我戏演得不好，特来向您求教。”老者却一口回绝：“您可是名角，我哪敢指教。”梅兰芳又鞠了一躬，说：“晚辈一心想弘扬国粹，希望能得到您的指点。”老者还是摇摇头，梅兰芳继续鞠躬恳求，老者这才说：“看你如此有诚意，我就指点一二吧。其实你演得很好，美中不足的是你舞了男人的剑法，这与虞美人的身份不符啊!”梅兰芳听完，当即跪拜，向老人求教。

24. On that day, Mei Lanfang arrived at the elder's residence and, upon meeting him, bowed deeply and said, "My performance in the opera was not good enough, and I have come here to seek your guidance." However, the elder immediately declined, saying, "You are a famous actor, how dare I give you advice." Mei Lanfang bowed again and said, "As a junior, I am determined to promote the national essence, and I hope to receive your guidance." The elder still shook his head. Mei Lanfang continued to bow and implore, and it was then that the elder said, "Seeing your sincerity, I will give you some pointers. In fact, you perform very well, but the only shortcoming is that you danced with a man's swordsmanship, which is not in line with the identity of the beauty Yu." Upon hearing this, Mei Lanfang immediately knelt down and sought the elder's guidance.

25. 最好的 广告 公关策划战略谋略，至少都有一个最好的创意贯穿始终，这个创意是画龙点睛之作。

25. The best advertising and public relations planning strategies, at least, have one outstanding creative idea running through them all, which is the cherry on top.

26. 一两智慧胜过十吨辛苦，脑袋决定口袋。牛根生

26. A little wisdom is better than ten tons of hard work; the mind determines the wallet. -- Niu Gensheng

27. 最有利于发挥创造力的工作环境的基本特征是：人们可以自由地交流思想;公司总裁期望每个成员都有创造性;几乎没有什么僵化的成规和命令。(斯威尼

27. The basic characteristics of the most conducive work environment for creativity are: people can freely exchange ideas; the company president expects every member to be creative; there are almost no rigid conventions and commands. (Swiney)

28. 新经济时代有句名言，也许可以作为企业的座右铭：好的公司是满足需求，伟大的公司是创造市场。

28. In the new economic era, there is a famous saying that could serve as a motto for businesses: Good companies satisfy needs, great companies create markets.

29. 创意是懂得如何隐藏你的来源。爱因斯坦 Albert Einstein

29. Creativity is knowing how to hide your source. - Albert Einstein

30. 年轻创业者没有要只念没有做，必定要实际。借要有没有怕掉踪败、担当压力的襟怀襟怀。下元坤

30. Young entrepreneurs should not just dream without action; they must be practical. They should also have the courage not to fear failure and to bear pressure. Xia Yuanqin

31. 生活就像海洋，只有意志坚强的人，才能到达彼岸。——马克思

31. Life is like the ocean, only those with strong will can reach the other shore. — Marx

32. 人类一半的伟大创意是来自那些不拘泥于正常思维的人。

32. Half of humanity's great inventions come from people who are not constrained by conventional thinking.

33. 互联网行业的创业往往是苦尽甘不来的，要随时做好失败的心理准备，人才和资金是所有创业企业都会面临的问题。张本伟

33. Entrepreneurship in the internet industry often involves hard work with no guarantee of sweet success. One must always be mentally prepared for failure, and talent and capital are issues that all startup companies will face. Zhang Benwei

34. 想赢两三个回合，赢三年五年，有点智商就行；要想一辈子赢，没有德商绝对不行。牛根生

34. To win for two or three rounds, or for three to five years, a bit of intelligence is enough; but to win throughout a lifetime, there's absolutely no substitute for moral intelligence. -- Ni Guangsheng

35. 太阳底下没有新事物，除了那些已经被遗忘的事物。玛丽安东尼德 Marie Antoinette

35. There are no new things under the sun, except those that have been forgotten. Marie Antoinette

36. 一个人在风光无限时，也要保持谦虚的品格和冷静的头脑，这样才能不断进步!

36. When a person is at the peak of their success, they should also maintain a humble character and a calm mind, so that they can continuously progress!

37. 谁占领了创意的制高点谁就能控制全球!主宰世纪商业命脉的将是创意!创意!创意!除了创意还是创意!还是创意!(托夫勒

37. Whomever occupies the peak of creativity can control the world! It will be creativity that主宰s the pulse of the century's business! Creativity! Creativity! Creativity! It's still creativity! And still creativity! (Toffler)

38. 没有目的，就做不成任何事情；目的渺小，就做不成任何大事——狄德罗

38. Without a purpose, nothing can be accomplished; with a trivial purpose, nothing significant can be achieved – Denis Diderot

39. 生活是公平的，哪怕吃了很多苦，只要你坚持下去，一定会有收获，即使最后失败了，你也获得了别人不具备的经历。马云

39. Life is fair, even though you may have endured a lot of hardship, as long as you persevere, there will definitely be rewards. Even if you fail in the end, you have gained experiences that others do not possess. -- Ma Yun

40. 若你害怕错误，你就永远做不出任何有独创性的作品。肯尼罗宾森 Ken Robinson

40. If you're afraid of making mistakes, you'll never create any original work. - Ken Robinson

41. 我觉得，像李彦宏那样坚持独立发展是正确的。周鸿祎

41. I think it is right for someone like Li Yanhong to stick to independent development. Zhou Hongyi

42. 创办公司就好比烘焙蛋糕。完美的食料配比才能烤出可口的蛋糕。埃隆·马斯克

42. Starting a company is like baking a cake. The perfect ratio of ingredients is needed to bake a delicious cake. - Elon Musk

43. 在这个并非尽善尽美的世界上，勤奋会得到报偿，而游手好闲则要受到惩罚——毛姆

43. In this world that is not perfect, diligence will be rewarded, and idleness will be punished — Somerset Maugham

44. 无论何时何地，创意一词总是令人兴奋;而资本一词从一开始，就给人以无比复杂的感觉。二者之间的争端与人类发展相始终。在我们的 传统文化 中不乏这样的 故事 ：一个年轻的书生仅仅凭一句奇妙的诗句，就击败了家财万贯的阔少或身强力壮的恶汉，从而得到了美人的芳心所钟。这样的情节此起彼伏，代代相传，在我们的思想深处打下深深的烙印：创意强于资本。

44. At any time and place, the word "creativity" is always exciting; while the word "capital" has always felt incredibly complex from the very beginning. The disputes between the two have always accompanied human development. Our traditional culture is not short of such stories: a young scholar defeated a wealthy young master or a strong and ferocious brute with just a wonderful line of poetry, thus winning the favor of a beauty. Such plots have been passed down from generation to generation, leaving deep imprints in our minds: creativity is stronger than capital.

45. 要敢于面对自己的缺点，不断改进才能不断提升。郭广昌

45. Dare to face your own shortcomings and keep improving to constantly enhance yourself. Guo Guangchang.

46. 上世纪二十年代，京剧《霸王别姬》红遍中国，梅兰芳饰演的虞姬惟妙惟肖，赢得了众人的喜爱。

46. In the 1920s, the Peking Opera "The Farewell of the King and His Consort" became popular throughout China, and Mei Lanfang's portrayal of Yu Ji was so lifelike that it won the hearts of many.

47. 信息时代是一个竞争高度激烈的时代，你必须跳起来，才不至于被别人甩下。要想跳起来，你必须有创意，创意能让你跳得越来越高。比如说精神产品的生产，象软件，艺术，媒介，金融等，这些都需要你的创新，创造能力，一个好的主意，就可以顶一百个，一千个在机器流水线上工作的人产生的价值。(宋朝弟

47. The information age is an era of highly intense competition, and you must leap forward to avoid being left behind by others. To leap forward, you must be creative, as creativity allows you to leap higher and higher. For instance, in the production of spiritual products like software, art, media, and finance, these all require your innovative thinking and creative ability. A good idea can be worth as much as the value generated by a hundred, or even a thousand, people working on a machine assembly line. (Song Zaidi)

48. 只有经历过地狱般的磨砺，才能练就创造天堂的力量；只有流过血的手指，才能弹出世间的绝响。——泰戈尔

48. Only through the fiery trials of hell can one forge the power to create heaven; only through fingers that have bled can one play the most resounding notes of the world. — Tagore