1. 新年钟声悠然起，传递着祝福，萦绕在您的身旁，祝您身体健康，心想事成，万事如意。 感谢您的支持，有您的支持，本店会更加努力。后段阶段，将有各类优惠活动，期待新老用户的光临。

1. The New Year bell rings gracefully, conveying blessings that linger around you, wishing you good health and the realization of all your wishes. Thank you for your support, and with your support, we will work even harder. In the coming phase, there will be various promotional activities, looking forward to the visit of both new and old users.

2. 亲爱的顾客您好，为了庆祝XXX以及您一直以来对xxx店的厚爱，本店将于xx月xx日举行xx活动，全场买一送一，满500送500什么的，期待您的光临。

2. Dear valued customer, in celebration of XXX and in appreciation of your continuous support for our xxx store, we will be hosting an event on xxth day of xx month. The event will feature a buy-one-get-one-free promotion and other offers like "spend 500 get 500" and more. We look forward to your visit.

3. 诚实劳动创造美好生活，甘于奉献建设幸福灵石。

3. Honesty in labor creates a wonderful life, and is willing to contribute to building a happy Ling Shi.

4. 目前我们已进入暑期和汛期，为了确保生产安全，我站未雨 先缪，负责落实责任，随时掌握气象信息。我站员工对所有高空物件 和房屋等进行了一次检查。做好了安全生产工作的防范措施，建立健 全防暑防汛应急方案，还成立了防暑防汛抢险队，以确保在防暑防汛 期间的安全。

4. Currently, we have entered the summer vacation and the flood season. In order to ensure production safety, our station has taken precautions in advance, responsible for implementing responsibilities, and keeping abreast of meteorological information at all times. Our staff have conducted a thorough inspection of all high-altitude objects and buildings, etc. Preventive measures for safe production have been taken, a sound and complete emergency plan for summer heat and flood prevention has been established, and a summer heat and flood prevention and rescue team has been formed to ensure safety during the summer heat and flood prevention period.

5. 以hse管理为标准，狠抓安全生产工作。安全为天，人人有责

5. Take HSE management as the standard and give priority to safety production work. Safety is the cornerstone, and it is the responsibility of everyone.

6. 懂得“感恩”是一种生活态度，是一种美德，是做人的起码道德准则。

6. Understanding "gratitude" is a life attitude, a virtue, and the basic moral standard for being a person.

7. 宣传单再设计上则与进出站口宣传牌大不相同了，宣传单上所印制的广告内容可远远多过宣传牌。因为客户阅读环境的不同，再加上设计时搭配精美，往往可以吸引顾客完整的阅读宣传内容，了解广告信息，这样我们的宣传目的就达到了。

7. The design of the flyers is quite different from the promotional signs at the entrance and exit of the station. The content of the advertisements printed on the flyers can be much more than that on the promotional signs. Due to the different reading environments for customers, and with the exquisite design, it often manages to attract customers to read the promotional content in full, thereby understanding the advertising information. This way, our promotional goals are achieved.

8. 倡导自由、平等、公正、法治!

8. Advocate for freedom, equality, justice, and the rule of law!

9. 在利润分析上，引入 “临界销量”概念。

9. In profit analysis, introduce the concept of "critical sales volume."

10. 若变价前毛利=变价后毛利，则变价前日销变价前吨油毛利=临界销量变价后吨油毛利

10. If the gross profit before variation equals the gross profit after variation, then the daily sales gross profit per ton of oil before variation equals the critical sales volume gross profit per ton of oil after variation.

11. 反思以往零售促销活动开展过程中存在的问题：没有非常明确的目标;没有促销活动开展前后精准的数据(例如：日销变化、单笔交易量变化、提枪次数变化等)分析;宣传工作不到位以及员工促销品发放过程中存在的诸多问题等，最终带来的结果就是将促销演变成了客户答谢，严重时甚至还会出现客户纠纷!

11. Reflect on the existing problems in the implementation of past retail promotional activities: lack of clear goals; lack of precise data analysis before and after the promotional activities (such as changes in daily sales, changes in transaction volume per transaction, changes in the number of times to pick up items, etc.); insufficient publicity and numerous issues during the distribution of promotional products by staff, which ultimately results in transforming promotions into customer appreciation, and in severe cases, even leading to customer disputes!

12. 其次是每日分析活动进展情况，班组之间良性竞争。站经理每日晨会认真总结前一日促销活动开展情况，布置当日促销活动注意事项，主要包括：销售与预期值比对、口头宣传情况、促销品发放数量、相关信息反馈等内容，员工“闪亮点”的肯定与激励等内容，并记入当天交接班记录中。

12. Secondly, daily analysis of the progress of activities is conducted, fostering a healthy competition among teams. The station manager seriously summarizes the progress of the promotional activities from the previous day during the morning meeting, and arranges for the precautions to be taken for the promotional activities of the day, mainly including: comparison of sales with expected values, the situation of oral propaganda, the number of promotional items distributed, feedback on relevant information, and the acknowledgment and encouragement of employees' "flashpoints," which are all recorded in the daily handover log.

13. 努力实现国家富强、民族振兴、人民幸福的中国梦!

13. Strive to realize the Chinese Dream of national prosperity, national rejuvenation, and people's happiness!

14. 首先是方案制定，自下而上。促销方案制定主要包括目标客户确定、赠品及赠送条件确定、活动时间确定、销量提升目标等内容。加油站员工每日与所处市场区域内的客户进行接触，因此他们是方案的制定的最佳人选。相反，并不是机关的某个管理岗位。方案制定过程中分析项目众多，因此，制作过程中需要我们的员工广泛参与，站经理要听取大家的意见进而制定出方案，更为重要的一点是员工参与了方案的制定，他们才更愿意去执行。

14. Firstly, it is the development of the plan, which is bottom-up. The development of promotional plans mainly includes determining the target customers, defining the gifts and their conditions, determining the activity time, and setting sales increase targets. Since gas station employees have daily contact with customers in their market area, they are the best candidates for formulating the plan. On the contrary, it is not a position within the administrative hierarchy. The development of the plan involves analyzing many projects, so it is necessary for our employees to participate widely in the process. The station manager needs to listen to everyone's opinions to formulate the plan. What is even more important is that the employees' participation in the formulation of the plan makes them more willing to implement it.

15. 构建和谐劳动关系，维护职工合法权益。

15. Build a harmonious labor relationship and safeguard the legitimate rights and interests of workers.

16. 感恩回馈活动宣传语，口号可以振奋人心,提升民族自豪感,宣传口号是一种专门为了服务特定议题的讯息表现手法。以下为大家整理了有关感恩回馈活动宣传语，希望对你有帮助

16. Publicity slogans for gratitude and reward activities can inspire people and enhance national pride. A slogan is a specialized form of message expression designed to serve a specific issue. Below, we have compiled a selection of gratitude and reward activity publicity slogans, hoping they will be helpful to you.

17. 拥有一颗感恩的心，我们就能学会包容，赢得真爱，赢得友谊。

17. With a heart of gratitude, we can learn to embrace, win true love, and win friendship.

18. 劳动创造财富，竞赛迸发激情。

18. Labor creates wealth, and competition ignites passion.

19. 伟大的中华人民共和国万岁!

19. Long live the great People's Republic of China!

20. 参与推销是通过与顾客进行面对面的交流来销售商品。参与推销通常发生在零售商劝服购物者购买某种产品或服务的时候。可以说，参与推销是零售促销组合四个基本组成部分中最为关键部分。

20. Participating in sales involves selling goods through face-to-face communication with customers. Participating in sales usually occurs when retailers persuade shoppers to purchase a particular product or service. It can be said that participating in sales is the most crucial part of the four basic components of the retail promotional mix.

21. 客户开发，开发油站辐射范围以内的大型、固定零售机构客户;

21. Customer development, focusing on developing large, fixed retail institutions within the radiation range of the oil station.

22. 天道酬勤，凡事感恩，滴水之恩，当涌泉相报。

22.天道酬勤, whatever happens, be grateful, and for a drop of kindness, repay with a full spring of gratitude.

23. 生命诚可贵，爱情价更高，双十一卖爆，两者皆可抛。

23. Life is precious, love is more so; on Double Eleven, everything is sold out, both can be discarded.

24. 感恩不是你感觉到了什么，而是你做到了什么。

24. Gratitude is not about what you feel, but what you do.

25. 坚持制度自信、理论自信、道路自信、文化自信!

25. Persist in our confidence in the system, in theory, in the path, and in culture!

26. 感恩是一种亲情、感情、语言，她能使人进步。

26. Gratitude is a kinship, a sentiment, and a language; it can promote one's progress.

27. 销售促进是指零售商为了激发消费者潜在需求而利用广告宣传营销力量在一段事先决定的有限时间内针对消费者进行沟通活动。加油站销售促进最常见的是价格促销、赠品促销、加油卡折扣促销、抽奖等。

27. Sales promotion refers to the activities carried out by retailers to stimulate consumers' latent demand by utilizing advertising and marketing power to communicate with consumers within a limited period of time, which is predetermined. The most common forms of sales promotion at gas stations include price promotions, promotional gifts, discount promotions on fuel cards, and lucky draws, etc.

28. 加油站计算机零售管理系统正常运行之后所产生的大量数据、报表为加油站促销方案的合理制定以及促销活动效用分析提供了有效支持。当前，系统对于油站促销活动效用评估的积极作用主要表现在以下两个方面：

28. After the normal operation of the computer retail management system at the gas station, the large amount of data and reports generated provide effective support for the reasonable formulation of promotional schemes and the analysis of the effectiveness of promotional activities. Currently, the positive role of the system in evaluating the effectiveness of promotional activities at the gas station mainly manifests in the following two aspects:

29. 失去了一颗感恩的心就等于失去了灵魂的本质。

29. Losing a heart of gratitude is like losing the essence of the soul.

30. 共产党好、社会主义好、改革开放好、伟大祖国好、各族人民好!

30. The Communist Party is good, socialism is good, reform and opening-up is good, the great motherland is good, and all ethnic groups are good!

31. 认真做好自检自查，努力降低安全风险。我站安全工作员工 对日常的安全生产管理工作做了全面的安全隐患自查及排查。 在自查 及排查中发现：个别员工劳保用品穿戴不整齐，个别电器开关固定不 紧，等等，针对存在的问题，我们组织员工开展举一反三活动，让职 工充分认识安全隐患的严重性，提高了防范意识，把"安全在我心 中"落实在了自觉的行动上。

31. We have done a thorough self-inspection and self-evaluation, striving to reduce safety risks. Our safety work staff conducted a comprehensive self-inspection and investigation of potential safety hazards in the daily production safety management. In the self-inspection and investigation, we found issues such as some employees wearing their labor protection supplies in a disorganized manner, some electrical switches not properly secured, etc. In response to these issues, we organized activities for our employees to learn from one case and prevent others, enabling workers to fully understand the seriousness of potential safety hazards, enhancing their sense of prevention, and making "safety in my heart" a conscious act.

32. 维护改革发展稳定大局，实现国家长治久安!

32. Safeguard the overall stability of reform, development, and stability, and achieve long-term peace and stability for the country!

33. 为实现企业安全目标管理，促进企业生产经营目标的良性循环，应加大目标管理的力度。安全目标的制定要在企业总体目标的指导下，形成个人向加油站、加油站向零售管理部门的层次管理;对具体目标要做到数据化;加油站安全目标的考核要和安全责任制挂钩，要避免考核时重“硬”轻“软”的倾向。只有把加油站安全目标实现了，企业的安全基础才能夯实。

33. In order to achieve corporate safety goal management and promote the benign cycle of corporate production and operation goals, the intensity of goal management should be increased. The formulation of safety goals should be guided by the overall corporate goals, forming a hierarchical management from individuals to gas stations and from gas stations to retail management departments; specific goals should be realized through data; the assessment of gas station safety goals should be linked to the safety responsibility system, and the tendency of emphasizing "hard" factors over "soft" factors during assessment should be avoided. Only when the safety goals of gas stations are achieved can the safety foundation of the enterprise be strengthened.

34. 解放思想，改革开放，凝聚力量，攻坚克难!

34. Embrace the liberation of thought, carry out reform and opening up, gather strength, and surmount difficulties!

35. 让中国人民共享人生出彩、梦想成真的机会!

35. Let the Chinese people share the opportunities to shine in life and to see their dreams come true!

36. 即便是一个小小的恩惠，我们也应该铭记于心。

36. Even a small favor, we should remember in our hearts.

37. 踏石留印，抓铁有痕，坚定推进反腐倡廉建设!

37. Step on a stone and leave an imprint; grasp an iron and leave a mark. Firmly advance the construction of anti-corruption and clean government!

38. 店内：您好，欢迎光临，请问几号加油机，加满了是吧，我们的汽油正在降价促销，每升油比外面便宜2 毛钱，你可以把这个好消息告诉您的亲朋好友。

38. Inside the store: Hello, welcome to our store. Which fuel pump would you like to use? Is it filled up already? Our gasoline is currently on sale, and we're offering a discount. Our price is 2 cents cheaper per liter than outside. You can pass this good news on to your friends and family.

39. 加油站作业标准化是预防事故、确保安全的基础，它能够有效地控制人的不安全行为，尤其能够控制“三违”现象的产生，据有关部门统计，企业中所发生的事故有80%是由“三违”现象引起的。加油站作业标准化把企业各项安全要求优化为“管理标准、技术标准、动作标准”。把人的行为限制在动作标准之中，从根本上控制违章作业，特别是习惯性违章作业，保证加油站人员上标准岗、干标准活、交标准班，从而制约了侥幸心理、冒险蛮干的不良现象。

39. The standardization of operations at gas stations is the foundation for preventing accidents and ensuring safety. It can effectively control unsafe human behavior, especially the occurrence of "three violations." According to statistics from relevant departments, 80% of accidents in enterprises are caused by "three violations." The standardization of gas station operations optimizes the various safety requirements of the enterprise into "management standards, technical standards, and action standards." By limiting human behavior to the action standards, it fundamentally controls violations of work procedures, especially habitual violations, ensuring that gas station staff perform standard work, hand over standard shifts, thus controlling the bad phenomena of taking chances and recklessly taking risks.

40. 贯彻创新、协调、绿色、开放、共享的发展理念!

40. Implement the development concept of innovation, coordination, green, open, and shared!

41. 抓创新就是抓发展，谋创新就是谋未来!

41. Embracing innovation is embracing development, and seeking innovation is seeking the future!

42. 所谓动态安全管理，是指在整个生产过程中，对生产的工艺流程和生产作业过程进行安全跟踪、预测控制，使安全生产在每班、每个环节都得到保证。对于加油站来说，动态安全管理要做好五个控制：制度控制、作业控制、重点控制、跟踪控制、群防控制。加油站动态安全管理是—种群体行为。只靠站长、领班和兼职安全员远远不够，必须采取宏观控制和微观管理相结合、专业管理和群众自主管理相结合，特别要注意发挥岗位员工的主人翁积极性。

42. Dynamic safety management refers to the safety tracking and predictive control of the production process and operational process throughout the entire production process, ensuring the safety of safe production in every shift and every link. For gas stations, there are five controls to be done in dynamic safety management: system control, operation control, key control, tracking control, and group prevention control. Dynamic safety management of gas stations is a collective behavior. Relying solely on the station manager, foreman, and part-time safety officers is far from enough. It is necessary to combine macro-control and micro-management, professional management with mass autonomous management, and pay special attention to giving full play to the initiative of the post employees as the masters of the post.

43. 由于加油站经理本身对促销的概念、意义、目标不清晰，没有一个积极的心态，影响了自己，也影响整个团队。往往从以下几个方面表现出来：“上级说搞，就搞呗。” “竞争对手那边开始加油送水了，咱也送吧。”“客户老说给送点手套，咱申请点促销品吧。”“搞不好，要接受公司的考核的。”

43. Due to the lack of clarity on the concept, significance, and objectives of promotions on the part of the gas station manager, and the absence of a positive attitude, this has affected both the manager and the entire team. It often manifests in the following aspects: "If the superior says to do it, then let's do it." "Since the competitors have started offering free water with fuel, let's do the same." "The customers always ask for gloves, so let's apply for some promotional items." "If it doesn't work out, we'll have to face the company's assessment."

44. 为充分发挥站长先锋模范带头作用，打造学习型团队，我站以争当“安全卫士”、“岗位标兵”为目标，提出适应新形势，树立新形象。对全站员工提出了“六要六不要”要求，即：政治上要敏锐，不要麻木;服务中要出精品，不要次品;工作上要勤奋，不要懒惰;员工之间要团结，不要内讧;同事间要诚信，不要失信;遵章守纪要自律，不要放纵。要求员工做到的站长必须做好。利用组织学习检查落实，促进员工素质的提高。完善了安全学习制度，为建设一支更加朝气蓬勃、奋发有为的员工队伍打下基础。

44. In order to give full play to the exemplary role of the station master as a pioneer and model, and to build a learning-oriented team, our station sets the goal of becoming a "Safety Guardian" and "Model Worker," adapts to the new situation, and aims to establish a new image. We have put forward "Six Shoulds and Six Shall Nots" requirements for all our staff, which are: to be sensitive politically, not to be numb; to provide high-quality services, not to offer substandard products; to be diligent in work, not to be lazy; to unite among staff, not to have internal disputes; to be honest with colleagues, not to break trust; to self-discipline in abiding by regulations, not to act freely. The station master must do what is required of the staff. By organizing learning and inspections to ensure implementation, we promote the improvement of staff quality. We have improved the safety learning system, laying a foundation for building a more energetic and enterprising team of staff.

45. 活动有始无终，没有达到预期效果，目标达到了吗成本和利润之间的关系客户对此次促销活动整体上是满意还是有其他意见又新增了那些潜在客户信息员工的服务以及销售热情是否都有所提升

45. The event had no beginning and no end, and did not achieve the expected results. Has the goal been achieved? What is the relationship between costs and profits? Are customers generally satisfied with this promotional activity, or do they have other opinions? What new potential customer information has been added? Has the service and sales enthusiasm of the staff improved?

46. 零售价格降价促销需要在保证毛利最大化的前提条件下，平衡销量和毛利的关系。通过对价格促销前后进站交易笔数、单笔交易量的变化，可即时分析降价促销效应。

46. Retail price reduction promotions need to balance the relationship between sales volume and gross margin while ensuring the maximization of gross margin. By analyzing changes in the number of transactions and transaction volume before and after the price promotion, the effect of the price reduction promotion can be assessed in real-time.

47. 资料管理是基层日常管理工作的基础，加油站工作人员结合实际工作，建立、健全各种报表、台账，对原始资料的录取，要求数据来源真实，杜绝了弄虚作假。设备管理是日常管理工作的重点。虽然站内加油设备不多，但他们仍然自我加压，严格执行设备管理责任制、设备操作保养规程、巡回检查制度等，及时检查、维修、保养设备，杜绝了跑、冒、滴、漏的现象，保证各种设备安全运转。

47. Information management is the foundation of daily grassroots management work. Station staff, combining with actual work, establish and improve various forms, records, and ledger, and in the collection of original data, require the source of data to be authentic, thus eliminating any fraudulent practices. Equipment management is the focus of daily management work. Although there are not many fueling equipment within the station, they still put pressure on themselves and strictly implement the equipment management responsibility system, equipment operation and maintenance procedures, and rounds inspection system, etc. They promptly inspect, repair, and maintain equipment, eliminating the phenomena of leakage, overflow, dripping, and seepage, ensuring the safe operation of various equipment.